Why PR?
Because it's today's marketing.

In the hands of a skilled public relations professional, PR can deliver tremendous results for no additional out of pocket costs. We live in an increasingly cynical society. People don't believe advertising. However, they still believe what they read as long as it has been sanctioned by the media.

There are four primary ways we work with the media to get you the coverage you need to grow your business.

Books. Grow Sales, Inc. has authored or coauthored six books published by PIA Press (with a seventh and eighth upcoming) and has served as project lead on two client book initiatives. We have the experience and skill necessary to nurture your book project from a seed of an idea to a fully-grown finished product. We’ll work with you during every step of your book project, from conception and outlining to writing and revising to finding a publisher and promoting the finished product.

Press releases. You should be in the press whenever you add equipment or capabilities, make a significant hire, win an industry award, or create a new business unit.

Bylined articles in trade publications. Information is everything. People want to do business with industry leaders and knowledge experts. What happens when your customers and key prospects start seeing your articles and columns popping up in various trade publications? Their opinion of you will change and your company will improve. Your industry prominence will increase. You will become an industry "ambassador." If PR makes sense for you, we will send out regular press releases, ghostwrite information-packed articles and take care of all editorial submissions. Sound easy? With us at your side ... it is.

Media Coverage In our 24-hour news society, the importance of media visibility cannot be overstated. If your organization has an industry expert, we can get him or her an interview with a local news station. If your company president is an authority in a certain field, we can get him or her quoted in your local paper.

GSI authored articles have appeared in leading publications like:

Printing Impressions, American Printer, Graphic Arts Monthly, High Volume Printing, Quick Printing, Instant & Small Commercial Printer, GATFWorld, Binding Edge, In Plant Printer, and dozens of other magazines and newspapers including many PIA (Printing Industries of America) affiliate publications. (To our many editorial friends: Thank you!)

In addition, we have written and sent countless media releases that highlight our clients newsworthy events and accomplishments.

Receive the press coverage and media exposure you need to drive your business forward.